Alexander Rublowsky
Washington
Overview
Forward-thinking marketing leader with demonstrated success in creating transformative strategies that drive demand, scale customer adoption and increase revenue growth for startups and Fortune 500 companies. Skilled relationship builder, trusted partner and collaborator. Passionate about creating innovative offerings that strengthen brand equity, demonstrate thought leadership and create new categories. Revenue Growth Strategies: – Established category leadership contributing to revenue growth from $20M to $75M ARR at ControlUp. – Launched 7 new AI and cloud products—driving $20M ARR in th
About
Forward-thinking marketing leader with demonstrated success in creating transformative strategies that drive demand, scale customer adoption and increase revenue growth for startups and Fortune 500 companies. Skilled relationship builder, trusted partner and collaborator. Passionate about creating innovative offerings that strengthen brand equity, demonstrate thought leadership and create new categories. Revenue Growth Strategies: – Established category leadership contributing to revenue growth from $20M to $75M ARR at ControlUp. – Launched 7 new AI and cloud products—driving $20M ARR in the first year at SAP Concur. – Repackaged product offerings at F5 Networks that delivered $100M in revenue growth over 2 years. Scorecard Driven Approach: – Led scorecard-based approach that increased SQL delivery by 203% at Fusion Connect. – Launched free trial that increased leads by 40% at Buurst. – Integrated product messaging that drove $1.3B in pipeline for joint Citrix Microsoft virtualization GTM. Global Teams & Organizational Leadership: – Extensive experience building and leading highly distributed teams at Microsoft, SAP Concur, F5 Networks, Fusion Connect and ControlUp. – Hired and managed top talent and developed their skills and careers while creating an autonomous, accountable and results-driven culture.